Cookie policy

Our Cookie Policy explains what cookies are, how we use cookies, what are your choices regarding cookies and where you can find further information about cookies. By using this Site, you agree to the use of cookies.

Why do we use cookies?

We use first party and/or third-party cookies on our website for several reasons, including:

  • To run our website effectively
  • To improve your experience of our website, making it easier to navigate
  • To create bespoke user experiences for you and for us to understand what is useful or of interest to you
  • To analyse how our website is used and how best we can customise it
  • To personalise our marketing communications
  • To tailor online advertising to your interests

What type of cookies do we use?

 

Cookies can either be session cookies or persistent cookies. A session cookie expires automatically when you close your browser. A persistent cookie will remain until it expires, or you delete your cookies. 

Expiration dates are set in the cookies themselves; some may expire after a few minutes while others may expire after multiple years. Cookies placed by the website you’re visiting are called “first party cookies”.

Essential cookies are necessary for our website to function and cannot be switched off in our systems. They enable you to navigate around the website and use its features. If you remove or disable these cookies, we cannot guarantee that you will be able to use our website.

We use the following types of cookies in our website:

Essential Cookies
We use essential cookies to make our website work. These cookies are strictly necessary to enable core functionality such as security, network management, your cookie preferences and accessibility. Without them you wouldn’t be able to use basic services. You may disable these by changing your browser settings, but this may affect you can use our website.

Name

Provider

Purpose

Expire

Type

_cf_bm

g2.com

This cookie is used to distinguish between humans and bots. 

1 day

HTTP

_cf_bm

hubspot.com

This cookie is used to distinguish between humans and bots. 

1 day

HTTP

_cf_bm

vimeo.com

This cookie is used to distinguish between humans and bots. 

1 day

HTTP

_cf_bm

zoominfo.com

This cookie is used to distinguish between humans and bots. 

1 day

HTTP

_cfuvid

zoominfo.com

This cookie is a part of the services provided by Cloudflare, including load-balancing, delivery of website content, and serving DNS connection.

Session

HTTP

_grecaptcha

gstatic.com

This cookie is used to distinguish between humans and bots. 

Persistent

HTML

_GRECAPTCHA

google.com

This cookie is used to distinguish between humans and bots. 

180 days

HTTP

AWSALB

g2.com

Registers which server-cluster is serving the visitor. This is used in context with load balancing, to optimise user experience.

7 days

HTTP

AWSALBCORS

g2.com

Registers which server-cluster is serving the visitor. This is used in context with load balancing, to optimise user experience.

7 days

HTTP

csrftoken

accountsiq.com

Helps prevent Cross-Site Request Forgery (CSRF) attacks.

1 year

HTTP

JSESSIONID

nr-data.net

Preserves users’ states across page requests

Session

HTTP

li_gc

linkedin.com

Stores users’ cookie consent state for the current domain

180 days

HTTP

rc:a

gstatic.com

This cookie is used to distinguish between humans and bots. 

Persistent

HTML

rc::b

gstatic.com

This cookie is used to distinguish between humans and bots. 

Session

HTML

rc::c

gstatic.com

This cookie is used to distinguish between humans and bots. 

Session

HTML

test_cookie

doubleclick.net

Used to check if the user’s browser supports cookies.

1 day

HTTP

visitorId

ws.zoominfo.com

Preserves users’ states across page requests.

1 year

HTTP

Preference and Functionality Cookies

These cookies are not essential, but they do enhance the performance and functionality of our website. Without them, you may not be able to watch videos, or you may need to login every time you visit the website.  Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or regional location. 

Name

Provider

Purpose

Expire

Type

lidc

linkedin.com

Registers which server-cluster is serving the visitor. This is used with load balancing, optimise user experience.

1 day

HTTP

Marketing Cookies

Marketing cookies enable us to personalise our marketing communications.

Name

Provider

Purpose

Expire

Type

_ptq.gif

hubspot.com

Sends data to the marketing platform Hubspot about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels.

Session

Pixel

_fbp

accountsiq.com

Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers

3 months

HTTP

_gcl_au

accountsiq.com

Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.

3 months

HTTP

_uetsid

accountsiq.com

Collects data on visitor behaviour from multiple websites, to present more relevant advertisements. This also allows the website to limit the number of times that they are shown the same advertisement.

1 day

HTTP

_uetsid

bing.com

Used to track visitors on multiple websites, to present relevant advertisements based on the visitor preferences

Persistent

HTML

_uetsid_exp

bing.com

Contains the expiry date for the cookie with the corresponding name.

Persistent

HTML

_uetvid

accountsiq.com

Used to track visitors on multiple websites, to present relevant advertisements based on the visitor preferences

1 year

HTTP

uetvid

bing.com

Used to track visitors on multiple websites, to present relevant advertisements based on the visitor preferences

Persistent

HTML

_uetvid_exp

bing.com

Contains the expiry date for the cookie with the corresponding name.

Persistent

HTML

ads/ga-audiences

google.com

Used to detect whether the user intends to leave the page via cursor movements. This allows the website to trigger certain pop-ups to keep the user on the website or convert them to customers.

Session

Pixel

ads/ga-audiences

google.ie

Used to detect whether the user intends to leave the page via cursor movements. This allows the website to trigger certain pop-ups to keep the user on the website or convert them to customers.

Session

Pixel

bcookie

linkedin.com

Used by the social networking service, LinkedIn, for tracking the use of embedded services.

1 year

HTTP

IDE

doubleclick.net

Used by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.

1 year

HTTP

MUID

bing.com

Used widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronising the ID across many Microsoft domains.

1 year

HTTP

Analytics and Customisation Cookies

These cookies collect information that helps us to understand how you use our website and how effective our marketing campaigns are. That means we can customise our website to your needs.

We use cookies served by Google Analytics to collect limited data directly from end-user browsers to enable us to better understand your use of our website. Further information on how Google collects and uses this data can be found here. You can opt-out of all Google supported analytics on our websites by visiting their website here.

Name

Provider

Purpose

Expire

Type

g2_session_id

g2.com

Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.

Session

HTTP

_ga

accountsiq.com

Registers a unique ID that is used to generate statistical data on how the visitor uses the website.

2 years

HTTP

_ga_#

accountsiq.com

Used by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit.

2 years

HTTP

_gat

accountsiq.com

Used by Google Analytics to throttle request rate.

1 day

HTTP

_gid

accountsiq.com

Registers a unique ID that is used to generate statistical data on how the visitor uses the website.

1 day

HTTP

events_distinct_id

g2.com

Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.

Session

HTTP

ln_or

accountsiq.com

Registers statistical data on users’ behaviour on the website. Used for internal analytics by the website operator.

1 day

HTTP

vuid

vimeo.com

Collects data on the user’s visits to the website, such as which pages have been read.

2 years

HTTP

ziwsSessionId

ws.zoominfo.com

Collects statistics on the user’s visits to the website, such as the number of visits, average time spent on the website and what pages have been read.

Session

HTML

Third Party Cookies

Some cookies on our website are not set on a first party basis by AccountsIQ. The Website can be embedded with content from third parties to serve advertising. These third-party service providers may set their own cookies on your web browser. Third party service providers control many of the performance and functionality, advertising, marketing, and analytics cookies described above. We do not control the use of these third-party cookies as cookies can only be accessed by the third party that originally set them. 

How you can manage cookies

Most browsers allow you to control cookies through their ‘settings’ preferences. However, if you limit the ability of websites to set cookies, you may worsen your overall user experience, since it will no longer be personalised to you. It may also stop you from saving customised settings like login information. 

You can check your browser’s cookie management on these Help pages:

Changes to our cookie policy

Any changes we may make in our cookie policy in the future will be published on this page. Please check back frequently to be informed on any updates or changes to our Cookie Policy. This Cookie Policy was last updated on 13 May 2025 and replaces any other Cookie Policy previously applicable from this date.